Intelisent Study: Orchestrated Direct Marketing Campaigns Give Marketers an Edge Marketers who deliver synchronized and personalized messages via e-mail, direct mail and other methods can experience 6x the ROI of less sophisticated direct marketing campaigns.Windsor Locks, CT (PRWEB) January 25, 2012 Marketers who leverage live data to enhance the timeliness and relevance of their outbound marketing messages can achieve nearly six (6) times the return on investment of ... Read More...
Ballantine Corporation Releases 2012 Direct Marketing Trends White Paper The Ballantine Corporation, a New Jersey-based full-service direct marketing company, just released their annual complementary white paper about potential trends in direct marketing in 2012.Wayne, NJ (PRWEB) January 17, 2012 The Ballantine Corporation, a New Jersey-based full-service direct marketing company, just released their annual complementary white paper about potential trends in direct ... Read More...
Direct Marketing Summit Worldata Research, the analytic division of the leading data agency Worldata, is hosting the Direct Marketing Summit on January 25, 2012. This Premier Online Event for Direct Marke Read More...
Nestle goes into direct marketing in Switzerland Nestle has created a new brand, ?Maison Cailler? as the launching pad for a new form of direct marketing. The campaign will create a new marketing channel that bypasses conventional retailers. Consumers will register online to order a box of Maison Cailler, with five different testing flavors, such as milk, caramel, nut, fruit, vanilla and [...] Read More...
Knotice and Gigya Announce Partnership AKRON, Ohio and MOUNTAIN VIEW, Calif., Jan. 26, 2012 /PRNewswire/ -- Knotice, a leading provider of direct digital marketing software and services, and Gigya, the #1 social choice for websites, today announced ... Read More...
LATEST ARTICLES
Direct Email Marketing - Is it Worth Trying?
As you go about developing a marketing plan for your Net based business enterprise (or, for that matter, for a venture that exists in the brick and mortar world) you will want to make certain that you consider all of your promotional alternatives. In this regard, you will want to consider frankly the value of direct email marketing. There are a number of benefits that you can realize through direct email marketing. In fact, when all is said an Read More...
Direct Mail Marketing and Direct Mailing Strategies for Motorcycle Shops
Motorcycle Shops must sell motorcycles to insure their success. They must get new clients in, sell them bikes and treat them well so they come back for service, accessories and tell all their friends. Once the referral networks get going and the word-of –mouth advertising a motorcycle shop can do a bang up business. But first they must get customers in the door.
A robust yet inexpensive marketing and advertising program might do the trick. Let m Read More...
Direct Marketing VS No Marketing
Many small businesses do no marketing at all and that is unfortunate because they should at least do the minimum for instance hiring a company that does direct marketing by mail and sends out those packages of coupons and advertisements to potential customers in areas you know to have your highest level of clientele. How much does it cost?
You might be surprised that direct marketing by mail costs very little considering the number of customers Read More...